Multiple locations

$39 – West Coast Wine Tasting Pass including Concierge

Priority Wine Pass
Evelyn Tokuyama

Why We Love This Deal

Fully Refundable

Buy this deal now and decide when you want to enjoy it later. Or, get a 100% refund if you don’t go. Learn more.

The Priority Wine Pass features special offerings at more than 400 wineries, from San Diego to Napa to Woodinville, Washington. Get a yearlong pass for $39.

What's Included

  • $39 for one Priority Wine Pass (reg. $59.99)
  • $55 for two passes (reg. $119.98)
  • Voucher can be purchased and redeemed in exchange for the pass immediately; pass lasts for 365 days from purchase date
  • Covers experiences throughout California, Oregon and Washington; see the full list of offers
  • Includes complimentary and two-for-one tastings, bottle discounts, food-pairing upgrades and more
  • See what to expect
  • Note: Some winery experiences require each guest to have a pass, and some cover two people per pass; see the list of offers for more detail

Enjoyed This
"Pretty easy to setup tastings and confirm that they accepted the pass. It definitely saved us money - other people in our group ended up buying passes afterwards."
Aug 16, 2019 - alamo, USA
See All 26 Member Ratings

Why We Love It

  • Visit at your leisure across the span of a full year
  • Pays for itself in just one to two visits
  • Use each offer as many times as you'd like
  • Get the pass instantly; access it by email or with the Priority Wine Pass app
  • Try places like Tooth & Nail Winery in Paso Robles or Lorimar Winery in Temecula

Travelzoo Tip: Take advantage of the complimentary concierge service — answer a set of questions, and the Priority Wine Pass team will create a personalized itinerary with insider tips and ways to get the most out of your pass.

100% Refundable: If you change your mind, Travelzoo will give you a full refund of your purchase. If you already made a reservation, simply cancel with Priority Wine Pass (in accordance with its cancellation policy), and Travelzoo will give you a refund.

Voucher can be redeemed in exchange for the pass immediately. See voucher for online booking info. This offer is good for the emailed pass; if you'd also like a physical pass, you can pay an extra $4.99 per pass directly to the merchant. Tax, if applicable, and gratuity are not included. Please tip accordingly for each experience. Voucher can be purchased and redeemed in exchange for the pass immediately; pass is valid for 365 days from purchase date.. Some winery experiences require each guest to have a pass and some winery experiences cover two people per pass; see for full details. Must be of legal age to consume alcohol. Cannot combine with other offers. You must check with individual wineries for tasting room hours and days of operation (by calling or visiting winery websites). See full terms at

35% off

$39 $59.99


When You Can Go

Exchange for the pass by Dec. 31, 2020; valid for 1 year

How to Book

After purchasing your Travelzoo voucher, online redemption is required. See voucher for more info. Be sure to review participating wineries before you visit.


Priority Wine Pass

Have a Question? Contact Travelzoo.

Customer Service available Mon-Sun, 9am-9pm ET

Winner: People's Choice Stevie Awards for Favorite Customer Service
Enjoyed This
(26 Member Ratings)
Ratings & reviews reflect verified member feedback for Priority Wine Pass over the past 15 months.
4.4 Quality of Service
4.4 Quality of Activity
4.3 Value for the Money
4.3 Ease of Booking
Show Reviews
Enjoyed Most
Pretty easy to setup tastings and confirm that they accepted the pass. It definitely saved us money - other people in our group ended up buying passes afterwards.
Joseph Aug 16, 2019 alamo, USA
Enjoyed Most
Extremely satisfied with my purchase! This is a hidden gem! You get free tastings to SO MANY amazing wineries! We got the value of our purchase back in our first tasting! They even have a concierge service! We received recommendations for wineries, transportation, activities, and they even offer discounts for hotels. When we called in they helped up map where to go & what to do!
Other Comments
If you like wine, or know someone who does, you will LOVE the priority wine pass!
Sarah Aug 15, 2019 Hayward, USA
Enjoyed Most
We purchased this for a visit Napa not really knowing what to expect, but let me tell you— We were blown away by the value!!! It was our first tasting trip so we decided to use the concierge service. Jamie gave us incredible recommendations on where to go tasting and an amazing lunch spot. This alone was worth the pass. When it came time to go tasting we felt like VIPs flashing our cards and getting discounts. The savings more than paid for the pass and now we've decided to visit some of their other regions. We're so happy we found Priority Wine Pass and absolutely recommend it to anyone going wine tasting. It's a no brainer!
Other Comments
We couldn't be more happy with our Wine Passes! They've already more than paid for themselves. Can't wait to use them on even more wine tasting getaways :)
Natalia Aug 02, 2019 Laguna Beach, USA
Enjoyed Most
My boyfriend had never been wine tasting in St. Helena, so I surprised him with a day of tasting and the Priority Wine Pass was perfect! We got to go to 4 wineries throughout the day and got 2 for 1 tastings at every winery. This pass allowed us not only to get cheaper tastings but to visit new wineries. Highly recommend!
Other Comments
It’s worth it!
Arianna Jul 01, 2019 San Bruno, USA
Enjoyed Most
It saved us a ton of money for our wine tasting weekend in Napa and was super easy to purchase and use.
Other Comments
We heard about this pass through a friend and wm wife and I just spent a weekend in Napa and the Priority Wine Pass saved us a ton of cash! Not only did they have access to all of the wineries that we wanted to visit before we heard about this but the discounts and free tastings were awesome. I would recommend this to anyone looking to go on a wine tasting weekend or trip.
Keith May 28, 2019 Napa, USA
Enjoyed Most
This pass was even more great than I expected!! Once I claimed my pass on the website, I was able to communicate with the company to help with Winery recommendations. It was so easy and they responded quickly!! I think I’ll give these as a Father’s Day gift and maybe stocking stuffers this next Christmas!
Katherine May 28, 2019 San Francisco, USA
Enjoyed Most
We were visiting Napa from Texas and in searching for deals came across the Priority Wine Pass offer on Travelzoo. After purchasing and claiming the pass, I filled out the concierge request and received a quick response. They provided a few winery recommendations and experiences saving us endless time researching what to prioritize. Two highlights included the Davies Vineyard Cavier brunch (where they poured 10 glasses of Schramsberg sparkling wine and reds and paired with some incredible bites and a whole lot of caviar), and the Blending experience at Conn Creek (where I made my own bottle of wine to take home) - AMAZING! This pass saved us money just by going to one suggested location. We had a fantastic experience and so much was due to the useful assistance of Priority Wine Pass.
Katherine May 27, 2019 Southlake, USA
Enjoyed Most
2 for 1
Other Comments
Tried to use the included concierge service however received reply a week after.
Hannah May 25, 2019 Walnut, USA
Enjoyed Most
Priority Wine Pass utilizes an App that allows you to see all wineries around you that are participating. This makes it easy to plan a trip or be spontaneous.
sean Mar 28, 2019 Pleasant Hill, USA
Enjoyed Most
A chan e to try different wineries
April Mar 05, 2019 Fullerton, USA

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West Coast Wine Tasting Pass including Concierge

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