The property features in The Times's list of the 50 Best Places to Stay in the UK for 2026. It opened in December 2025 and occupies three Georgian townhouses.
The property features in The Times's list of the 50 Best Places to Stay in the UK for 2026. It opened in December 2025 and occupies three Georgian townhouses.
The British Museum is less than five minutes' walk away. Its permanent collection of over eight million pieces is the largest in the world.
Built around secluded squares and grand townhouse terraces, Bloomsbury is one of central London's most peaceful areas. In the early 20th century, it was home to the Bloomsbury Set. This literary group included Virginia Woolf, EM Forster, and philosopher Bertrand Russell, after whom the hotel is named.
Bedrooms feature heritage fixtures such as original cornicing and marble fireplaces. Rooms also include smart lighting, Smeg fridges, and Marshall Bluetooth speakers.
Ottie's Salon has a "cosy parlour-cum-speakeasy ambience", says Condé Nast Traveller. It serves a range of cocktails and a bar menu of snacks and light bites. There's also an atmospheric cigar terrace.
Oxford Street is 10 minutes' walk away. Covent Garden and the theatres of the West End are around 15 minutes' walk. The area is served by stations including Euston, King's Cross, and Tottenham Court Road.
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The room rates listed are for double occupancy per room unless otherwise stated and exclude tax recovery charges and service fees.
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*Unless otherwise stated, Travelzoo-exclusive extras are valid once per stay (based on two adults sharing). Value is an estimate based on double occupancy. Extras are only included with Member Rates and may not be available on all dates. Extras are non-transferable and have no cash value. Total value may vary depending on time of booking and availability. When included, breakfast may be limited to 2 guests per stay subject to hotel’s discretion. Other restrictions may apply; see our T&Cs for details.
Please note: Some amenities and services may not be available in all rooms or may incur an additional charge. All prices stated have been verified at the time of publication and may vary at the discretion of the hotel.
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Why did the price change?
Why did the price change?
Based on room availability for your selected dates, some rates have changed. We'll always show you the lowest rates available based on your check-in / check-out dates.
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